Wella ColorMotion+ Post-Color treatment 16.9 oz Wella Alter Ego Italy TF Ash

Alter Ego Italy TF Ash 3

The new Ammonia-free formula makes them compatible with all Alter Ego Italy colours

blonde or lightened hair

The CALURA system is formulated with an innovative exothermic technology that was designed to maximize dye penetration and minimize hair damage

Helps hair stay cleaner

Wella ColorMotion+ Post-Color treatment 16.9 oz Wella Alter Ego Italy TF AshExpress Post Color Treatment that strengthens the hair structure while improving color molecules retention* with optimized pH. *vs no post color treatment UP TO 8 WEEKS COLOR PROTECTION* STRONGER HAIR FROM ROOT TO TIP** *WHEN USING STRUCTURE+ MASK **WITH STRUCTURE+ MASK VS. NO TREATMENT