Des Cox, from The Royal College of Physicians, said: "There's been good research that demonstrates that young people are introduced to smoking often by menthol cigarettes as they find them more attractive, they find them less irritative, and they find them more palatable, so that's a way they get introduced to regular smoking." Other research indicates that menthol may boost nicotine levels in the blood which makes them more addictive and harder to quit than regular cigarettes
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The flavors that are the most popular with kids are fruit, candy, mint, and menthol