They decided that rather than accepting the fact that smoking caused disease, they would create an independent research organization, the Tobacco Industry Research Committee, to fund research to get to the bottom of the smoking and health controversy. They announced the creation of the TIRC in full page ads in newspapers and magazines all over the country assuring smokers and policymakers that the companies accept an interest in peoples health as a basic responsibility, paramount to every other consideration in our business. The tobacco companies did no such thing
Kim Dabelstein Petersen, who acts as chief financial officer of the International Network of Nicotine Consumer Organisations, acknowledged that nearly all its budget had come from the foundation's grants, but said that neither the foundation nor Philip Morris International exerted any influence on the organization
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