On the downside it would certainly have a bigger immediate negative impact in terms of fuelling diversion to parallel informal/criminal markets - but given their existing scale (around 16% of the cigarette/tobacco market) this is arguably a manageable burden
Chlortan 1L
doi:10.1592/phco.30.6.585 Braggio C, Bocchialini G, Ventura L, Carbognani P, Rusca M, Ampollini L
Department of Health and Human Services, National Institutes of Health, National Cancer Institute, 2008
and full descriptions of the methods used in, and the facilities and controls used for, the manufacture, processing, and, when relevant, packing and installation of, the tobacco product
This wasnt an overly firm ash, but it wasnt loose or flakey either