Tourism Development Handbook : A Practical Approach to Planning and Marketing : A practical approach to planning and marketing Product Form:Paperback / softback Well these people care for

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Tourism Development Handbook : A Practical Approach to Planning and Marketing : A practical approach to planning and marketing Product Form:Paperback / softback Well these people care forAuthor(s): Kerry Godfrey, Jackie Clarke The Tourism Development Handbook describes steps and activities relevant to places either just beginning to develop tourism, or seeking to enhance their tourism product. It examines the changing nature of tourism and its impact, showing how planning and marketing can maximize revenue without destroying the destination. Review(s): EAN: 9781844801169