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Wired seems to think it has to do with color constancy and they provide a couple of examples of how the brain is fooled into seeing colors differently based on context

Balenciaga in Black showcases the work of Spanish fashion designer Cristbal Balenciaga

Ive seen how a simple shirt swap can completely change a look

Why Youll Love It: Sparkly lace fabric that shimmers under the lights

At their recommendation, we tested the (Re)ssential, a crowd-pleasing blend of polyester, viscose, cotton, and elastane that feels more cloth-y than polyester-y, as deputy editorial director Maxine Builder put it

Vogue stated about the collection, "Under the guise of twenties-through-forties styling, he laid on a rendering of his signature bias cutting in jazz-age chiffon and thirties charmeuse" and our dress definitely embodies that vibe